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Digital Fundamentals 101

This introductory course goes over the basics of digital advertising and everything you need to know to launch your first campaign.

What's included?

  • 3 Chapters
  • 10 Topics
  • 9 Videos
  • PDF and Text Materials

Become a Master of Digital

Discover how your campaigns are set up and learn the technical vocabulary used by your advertising partner.

Intro to Meta and GTM

Get up to speed on digital essentials like Meta Ads and Google Tag Manager.
Meet YOUR TEAM OF EXPERTS

AI DIGITAL

Founded in 2018, AI Digital is a global advertising consultancy leveraging advanced analytics across programmatic technology to deliver better business outcomes.

Our aim is to help marketers navigate programmatic advertising by delivering unrivaled data and technology access, communications planning, outcome-based audience strategy, and advanced analytics-driven optimization and measurement.
Patrick Jones - Course author
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